As a retail-oriented, customer-oriented, sales-focused business man or woman, business owner, the brochure should be one of the most important documents in your sales, marketing, advertising and promotions repertoire. You know that they say that first impressions, they do last. A balance, to be realistic, does have to be struck. You could be half way there on your way to do some brochure printing in Corona with the caveat being that you yourself, will not be doing the actual printing.
It will be done by your significant others. It will be done by those who are professional in their aptitude and attitude towards bespoke and responsible printing. It is bespoke because there is a distinctive quality about the finished product that beneficiaries of your brochure are bound to notice. It should stimulate their interest in your proposed value-based service offerings still further. It is responsible on two fronts.
On the one hand your qualified printers know that you are busy and that while your time is being taken up, they also know that you need to take care of your budgetary affairs as well. They should wish for you to spend more than is necessary. Otherwise it could become a case of ripping you off. Fare more damaging could be the case of ripping off the environment. And that perhaps is where the true responsibility may come in.
A rapidly growing care for the environment. If you really cared, you would go the extra mile to ensure that your quality printing materials go no further than threatening the green environment. And the printing methods being utilized are sustainable too. It is what also keeps carbon footprints as low as it is reasonably possible to go. Do take care of your brochure.